Veeqo Blog

7 Easy Ways to Boost Your Amazon Sales

Written by David • 23rd September 2013

Setting up shop on Amazon is the simple route to start an eCommerce business. Anyone with a tiny bit of Internet savvy and a product to see can do it. Plus, Amazon’s 120 million customers mean you’ll have your own slice of the pie in one of the world’s biggest marketplaces. There are plenty of […]

8 Essential Facts About Mobile Commerce (And What They Mean for Your Business)

Written by David • 16th September 2013

Mobile is big business. In 2012, PayPal handled nearly $14 billion in mobile payments. This is an eCommerce sector that’s booming. To help you stay on top of things, we’ve put together 8 of the most important facts about mobile commerce. Read on to find out how mobile is shifting the world of eCommerce.

The UK’s Top 5 Open Source eCommerce Platforms

Written by David • 2nd September 2013

When you’re choosing an eCommerce platform for your online business, it can be helpful to know what everyone else is doing. So here at Veeqo we’ve spent the past month crunching numbers to find out the most popular eCommerce platforms in the UK. We’ve listed them here together with the pros and cons of each […]

The Pros and Cons of Responsive Web Design

Written by David • 27th August 2013

Surfing the ‘net on a smartphone or tablet is a completely different experience to browsing at a PC or laptop. In general, using a tablet is a richer experience, with finger scrolling, pinch zooming and link tapping. But when you come across a website from the dark ages, tablets struggle. In other words, if your […]

How to Nudge Customers Towards the Checkout with Social Media

Written by David • 20th August 2013

Social networking, we’re told over and over again, is all about relationships. Which is all very well. But that doesn’t answer the question on the mind of every business owner. Can social lead to sales? The research has been done, and the results are in. It’s good news! Social can (and does) lead to sales […]

5 Aces in the Hands of Omnichannel Retailers

Written by David • 12th August 2013

At Veeqo, we’re big fans of omnichannel retailing. Omnichannel is where retailers sell through both a bricks-and-mortar shop and an online store, as well as via other channels such as telephone mail order. This combination of digital and physical reflects our daily lives, bridging the internet and the real world. We believe it’s the future […]

Has your Business Mastered the Art of Advertainment?

Written by David • 5th August 2013

The term Advertainment was coined over a decade ago by an Italian professor of marketing. Back then, before the dawn of social media, YouTube, or even blogging, brands needed big budgets to promote their products in an entertaining way. Even today, advertainment can blow the budget of even the biggest marketing department. Think of Red Bull’s […]

5 Reasons to Sell on Amazon Today (Plus 2 Drawbacks)

Written by David • 29th July 2013

Selling everything from books to board games, DVDs to three piece suites, teddy bears to kitchen timers, Amazon is the world’s biggest department store, albeit online. Part of Amazon’s success lies in inviting anyone to sell products on the shelves of its store. Right now, you can list your products for sale on Amazon. What’s […]

How Your eCommerce Business Can Make the Most of Pinterest

Written by David • 22nd July 2013

Marketing your business online, it can feel like you’re forever playing catch up. Whether it’s SEO, PPC ads, updating your website, or just plain old social media, it always feels like there’s more to learn and more to do. Perhaps that’s why many online entrepreneurs and eCommerce traders have yet to catch on to the […]

5 Compelling Reasons to Get Your Business Listed in Google Places

Written by David • 15th July 2013

If you’ve ever searched for directions online, chances are you’ve used Google Maps. And if you’ve ever used Google to find a place to eat, a specialist shop, or somewhere to stay for the night, you will have used Google Places. Google Places integrates with Google Maps to show you where to find what you’re […]