Veeqo Blog

What’s Your Brand’s Personality?

Written by David Masters • 25th March 2013

The Internet has opened up business opportunities for anyone with an iPad and a WiFi connection. That’s great news for budding entrepreneurs, but it also creates its own challenges. With anyone able to start a business, competition is rife. You must go the extra mile to get your brand in front of eyeballs, and get […]

8 Reasons to Set Up Shop Online Today

Written by David Masters • 18th March 2013

For real-world retailers and small businesses, the prospect of entering the world of eCommerce is a daunting one. You have a ton of questions and concerns. Who will set up your website? How much will it cost? How will you manage your inventory? What about all the technical skills you need? Truthfully, it needn’t be […]

Do Customer Complaints Really Matter?

Written by David Masters • 11th March 2013

No business can satisfy 100% of customers every day of the week, every week of the year. For one, different customers have varying expectations. On top of that, there are days when things go unavoidably wrong. A bug on your ordering system, parcels lost in transit, a customer services rep having a bad day, or […]

5 Ways To Get Customer Reviews and Build Trust (& 3 Ways to Blow It All)

Written by David Masters • 4th March 2013

You’re likely well aware that positive reviews on your business and products give you the edge over your eCommerce competitors, because they show you’re open and engaged. But just how important are reviews? Recent research by About.com found 84% of customers will only interact with a brand online if they trust that brand. The key […]

Split Testing – The Secret Weapon of eCommerce

Written by David Masters • 25th February 2013

A-B testing, or split testing, is the biggest “open secret” of web developers. It has the potential to transform your eCommerce business by helping you redesign your website and update your web copy to skyrocket sales. Don’t worry if you’ve never heard of it, however. Google has been using it for over a decade, but […]

4 People You’ll Keep Smiling With Order Aggregation

Written by David Masters • 18th February 2013

With online retail accounting for 10% of consumer spending, more and more businesses are opting to sell online. But moving your business online brings its own problems. Putting yourself out there and selling through as many outlets as possible seems like a good idea. After all, being on Amazon and eBay brings more online “footfall” […]

How Veeqo Crowdfunded Its £30,000 Start-Up Costs

Written by David Masters • 12th February 2013

This week, Veeqo founder Matt Warren explains how he funded Veeqo’s start-up costs using the Seedrs crowd-funding platform. Hello Mike – do you like this new grey box? Isn’t this new grey box amazing? And very easy to set up. Just wrap everything in a div container using the class “grey-box”. All the styling should […]

The #1 Reason Your Customers Abandon Their Shopping Carts

Written by David Masters • 4th February 2013

If you’re a typical eCommerce business, two thirds of your customers will back out of handing over their cash after they’ve filled their shopping cart with your products. That’s according to research by Invesp, which found only 34.77% of customers go on to buy goods they’ve put in their carts. Imagine if this happened in […]