Category Archives: Ecommerce Growth

Coronavirus Covid-19 sales header

9 Ethical Ideas to Drive Ecommerce Sales During the COVID-19 Pandemic

Written by Mike Glover • 1st April 2020

COVID-19 doesn’t mean your business has to suffer. The outbreak is causing havoc for ecommerce retailers at the moment. Some struggling to source inventory, some desperate for an FBA alternative after Amazon’s delivery embargo, and some just seeing sales fall off a cliff altogether. But people are still buying goods online. So we thought we’d […]

customer support hacks

7 Customer Support Hacks to Boost Ecommerce Sales

Written by Mercer Smith-Looper • 17th March 2020

Providing quality support for your current customers can have a serious impact on your bottom line. In fact: According to Bain & Co research, the lifetime value of a customer experience promoter is six to 14 times higher than that of a detractor. Meaning it’s very much in your best interests to offer excellent customer […]

Customer retention ideas

3 Customer Retention Ideas Used By Top D2C Brands to Drive More Repeat Sales

Written by Kerstin Reichert • 24th February 2020

Acquiring customers is crucial. But keeping them sticking around to make more purchases is where the real profits lie. The data backs it up too: Harvard Business School found that a mere 5% increase in customer retention can increase profits between 25% to 95%. National Law review found it costs 5x more to acquire a […]

Pop up shop ideas

Pop Up Shop Ideas: How These 7 Ecommerce Brands Are Making “Real-World” Retail Sales

Written by Mike Glover • 19th February 2020

Pop up shops are a killer way to bring your ecommerce brand out from behind the screen and into the real world. Online-only companies can take advantage of this growing trend to: Build brand awareness; turn customers into super fans; and make real-world sales. Sound daunting? Don’t worry, it’s easier than you might think. This […]

Shopify vs eBay

Shopify vs eBay: Which is Best to Grow Your Ecommerce Business?

Written by Mike Glover • 4th February 2020

Looking to start selling goods online? You should be. According to 99firms research, ecommerce accounted for 13.7% of global retail sales in 2019 – up from just 7.4% in 2015. And this is set to steadily rise up to a huge 95% by 2040. But this begs the question: Where should I actually sell my […]

Google Product Listing Ads

How to Use Google Product Listing Ads to Drive High-Spending Buyers to Your Store

Written by Mike Glover • 17th January 2020

Want to bring more high-spending buyers to your online store? You need to get Google Product Listing Ads set up. And this isn’t just another flaky marketing channel. In fact, Smart Insights found that Google Shopping now drives more than 75% of retail search ad spend. But what are they? And how can you use them […]

Ecommerce Conferences 2020

Ecommerce Conferences 2020: 79+ Events to Help Grow Your Retail Business This Year

Written by Mike Glover • 10th December 2019

Growing an ecommerce business in 2020 means staying ahead of the curve. Marketing ideas and trends move rapidly. And what worked last year, may be a complete dud this time around. How do keep your finger on the pulse? Through industry leading speakers and educators at quality conferences and events. So we put together a […]

Ecommerce Content Marketing

Ecommerce Content Marketing: The Definitive Guide to Making Sales via Blog Content

Written by Nico Prins • 3rd December 2019

Content marketing is the secret ecommerce weapon most of your competitors are failing to use properly. Success is no longer just about product pages. Building out your blog will help: Generate an evergreen flow of free, targeted, quality traffic. Showcase your products solving specific problems. Drive up loyalty, repeat purchases and customer lifetime value. But […]

Ecommerce Tools 2020

34 Essential Ecommerce Tools to Accelerate Growth in 2020

Written by Mike Glover • 1st December 2019

Looking to double down on your online retail growth? You’ll need some epic ecommerce tools to help you get there. The industry is changing and expanding faster than ever. New trends, new tactics, new ideas. All huge opportunities to drive growth and sales. But there’s no way you can take advantage of everything without some […]

Nudge Marketing

5 Nudge Marketing Ideas to Guide More Browsers into Buyers

Written by Nikole Wintermeier • 20th November 2019

Nudge marketing is becoming a powerful conversion tool for ecommerce brands. No more ugly, brazen, ‘in your face’ offers and urgency tactics. Nudges use simple psychology to subtly guide store browsers into making a purchase – and they’re massively effective. Easier said than done? Not anymore. This post gives a complete rundown of what nudges […]