Category Archives: Marketing

Generate revenue via transactional emails

10 Simple Steps to Generate Revenue Via Transactional Emails

Written by • 30th August 2017

10 ways you can generate revenue via transactional emails A report from the Direct Marketing Association recently put the average return on investment (ROI) for email at a very healthy $38. What that essentially means is that for every $1 you spend on your email marketing, you recuperate $38. Very impressive indeed! If you dig […]

Split Testing

The 11 Best Split Testing Tools for Ecommerce Retailers

Written by • 11th August 2017

Split testing your online retail website should be an essential part of your ecommerce strategy. Do you ever get that feeling that something isn’t working on your website? Have you seen or read something new and exciting and wanted to give it a try, without abandoning your original idea? If you’ve answered yes to either […]

Veeqo Blog: 7 Reasons Your Customers Are Abandoning Their Shopping Cart

7 Reasons Your Customers Are Abandoning Their Shopping Cart

Written by • 21st July 2017

For any ecommerce brand, abandoned shopping carts are a substantial problem. Recent research has shown a global abandonment rate of 74.3%, which makes it incredibly likely that any ecommerce merchant reading this will know the frustration of losing customers at the final moment. After investing time, effort, and resources into driving traffic to your website, seeing […]

Recap on Amazon Prime Day 2017 Recap - The Good, The Bad, The Ugly

Amazon Prime Day 2017 – The Good, The Bad, The Ugly

Written by • 20th July 2017

Amazon Prime Day proved a hit with­­­ customers and a goldmine for small businesses. When Amazon first announced it was having its own sales day to rival Black Friday, their customers were hardly overwhelmed. Two years on, though, and it was a very different story. Sales were up, customers excited and Prime membership soared. For […]

21 Simple Marketing Tips To Increase Ecommerce Sales By 57%

Written by • 14th July 2017

Regardless of whether you’re just starting your ecommerce journey or you’ve been a successful retailer for years, marketing your business is crucial to your success. When it comes to ecommerce marketing, it is vital sometimes just to take a step back and evaluate how well you are doing things. You may find yourself asking… How […]

Marketing on Instagram

An Ecommerce Retailer’s Guide to Marketing on Instagram

Written by • 10th July 2017

In the world of ecommerce, competition is fierce. In even the most niche area of retail, you have to stand out amongst any number of rivals, some of whom may well have a well-established reputation and loyal customer-base. Engaging with your prospective and existing customers alike is absolutely essential – and this is easier than […]

How to Turn your Customer Reviews into Ecommerce Sales

How to Turn your Customer Reviews into Ecommerce Sales

Written by • 26th June 2017

Positive reviews can do a lot to improve the perception people have of your ecommerce store and brand as a whole. But how do you encourage them and turn them into solid sales? Word of mouth is the best form of advertising you can get – it’s been true for decades, but in this digital […]

Veeqo Guest Post - Product Descriptions

8 Brilliant Tips for Writing Perfect Product Descriptions

Written by • 22nd June 2017

Product descriptions are one of the most important, yet overlooked, aspects of selling online. Whether you own an ecommerce store or run a marketplace, it’s easy to list out the features and specifications of your product. But is this really selling your products? In many cases, your product descriptions will be the only form of […]