Veeqo Blog

Online Reputation Management: How to Deal with Negative Customer Reviews

Written by Dakota Murphey • 9th May 2019

online reputation management

For ecommerce businesses, your online reputation is vital – and one of the most important aspects distinguishing you from competitors. We all know how beneficial positive reviews can be. But too many negative ones can lead to drops in website traffic and would-be customers not feeling comfortable to buy from your brand. In fact: Bad […]

Selling on Pinterest

Selling on Pinterest: How to Build a Following & Make Sales on Pinterest in 2019

Written by Patrick Foster • 2nd May 2019

Pinterest has more than 250 million active users. Yet, the platform is often overlooked by ecommerce businesses. This is a mistake. Users are twice as likely to say time on Pinterest is well-spent compared to rival platforms, and two-thirds have discovered a new product from a business account. In short: Selling on Pinterest is a […]

Introducing Veeqo Returns: Bringing Enterprise-Level Returns to Retailers of All Sizes

Written by Marc Girdlestone • 15th April 2019

You need to make returns work to be a success in today’s ecommerce world. And it’s not just about having a nice looking policy. Consumers want to: Try out different sizes and variations of your products. Have control of their own return labels. Send back what they don’t like. Return via a range of different […]

Ecommerce Retargeting Ads

Ecommerce Retargeting 101: How to Drive Sales with Paid Ads

Written by Whitney Blankenship • 11th April 2019

Expecting people to buy from you at the first time of asking is a surefire route to disappointment. It takes multiple touchpoints to generate sales: Salesforce says people need 6-8 touches with a brand before buying. Nimble claims it’s just five. While Online Marketing Institute states as much as 13. But the one thing they all […]

How to Drive More Repeat Purchases with Omnichannel Customer Service

Written by Josh Brown • 1st April 2019

Even the slightest misstep by your team can completely derail the customer experience – costing you sales, referrals and brand reputation. According to Gladly’s Customer Service Experience Survey of 2018, 26% of consumers would switch brands after only one negative customer service experience; this figure jumping to 92% after three negative experiences. Worse yet, 67% […]

Matt Warren Veeqo CEO Octopus Header

We Just Raised £3.3m From Octopus to Scale Veeqo Higher, Further, Faster

Written by Matt Warren • 20th March 2019

Today I’m incredibly excited to announce that Veeqo has secured a £3.3 million growth investment from Octopus Investments. Octopus are one of the most well-regarded investment firms in London. So it’s amazing to have them on board propelling Veeqo’s growth along with our existing investors Dan McPherson, New Look founder, Tom Singh, and equity crowdfunding […]

YouTube For Ecommerce

10 Inventive Ways to Drive Ecommerce Sales From YouTube

Written by Patrick Foster • 14th March 2019

Ecommerce retailers are leaving sales on the table when it comes to YouTube. The video sharing platform currently processes over 3 billion searches a month – second only to Google. Meaning it’s a platform full of potential customers craving solutions to a variety of problems. But YouTube sometimes gets forgotten in ecommerce. Taking a backseat to […]

Advocacy Marketing

Advocacy Marketing: How to Get Loyal Customers Shouting About Your Brand

Written by Raul Galera • 6th March 2019

Happy customers can be the most powerful advertising weapon in your armoury. And advocacy marketing is how you utilise them. A study by Collective Bias found that 70% of millennial consumers are influenced by recommendations from their peers. And another found that more than 80% of shoppers research online before buying, with the presence of brand […]

Ecommerce Banner Ad Design

How to Design the Perfect Ecommerce Banner Ad to Generate Sales

Written by Laura Sanchez • 26th February 2019

Banner ads can work magic for ecommerce businesses – yet they come with an inherent problem: most people hate them. They’re often seen as disruptive and annoying. Leading to a massive 26% of desktop users utilising an ad blocker of some kind. But the fact still remains that banner ads are one of the most prolific forms […]

Omnichannel Examples

3 Examples of Retail Brands with Amazing Omnichannel Experiences

Written by Mike Glover • 20th February 2019

Some retail brands are already well ahead with their omnichannel strategy. And it’s paying off big time for many of them. With the strongest omnichannel retailers retaining an average of 89% of customers, compared with 33% for those with weak omnichannel strategies. But what does omnichannel actually look like in practice? Spoiler: there’s no ‘one […]