2014
Founded
Germany
Based
USES VEEQO FOR
Inventory management

How German shoe retailer PoiLei are growing their ecommerce business with Veeqo

Founded in Berlin in 2014, PoiLei is the shoe fashion brand for the fashionable, sophisticated woman who is not afraid to challenge the norm. PoiLei’s motto: feminine elegance and modern urbanity.

PoiLei is saving valuable hours of work every day since signing up to Veeqo. Time that used to be spent syncing inventory levels across their Shopify, eBay and Amazon stores can now be spent designing, launching and marketing new shoe collections. This allows PoiLei to grow their business at a fierce pace.

PoiLei founder Sabina Guthauser is a well-known figure in the European fashion world, thanks to her background working for a major shoe label in Germany.

The brand is strongly inspired and influenced by Sabina’s career working in major cosmopolitan cities – among them Berlin, Paris, and Milan. The team at PoiLei always put style and elegance at the forefront of everything they do, helping their brand stand out from the crowd and making them unique in the marketplace.

Since launching in 2014, PoiLei has grown into a hugely successful international multichannel retail operation. Their products are available to purchase from their own Shopify store as well as Amazon and eBay, meaning customers from all over the world are able to purchase from a multitude of platforms.

However, with so many customers purchasing from so many different channels, it didn’t take long for the amount of orders coming in to become unmanageable for the retailer. It was becoming impossible to stay on top of all the orders, and keeping inventory levels correctly synced across all channels was proving to be a nightmare.

“Thanks to Veeqo we have massively reduced error rates and overselling of stock. This frees up valuable hours every day that we can now invest in growing the business.”

It didn’t take long for PoiLei’s Head of Business Development, Nikolai Scharsich, to decide it was time to move away from managing these processes manually, and invest in a solution that would help them streamline their inventory management and improve overall business efficiency.

“Thanks to Veeqo we have massively reduced error rates and overselling of stock”, says Nikolai. “This frees up valuable hours every day that we can now invest in growing the business.”

Veeqo integrates seamlessly with PoiLei’s Shopify store and pulls in all of their orders from both eBay and Amazon. The listing tool allows them to list new products to all their international marketplaces directly in Veeqo with a few clicks – providing the retailer with full automation of their back-end processes.

This means no more logging in and out of a multitude of different platforms in order to view, track and manage their orders – everything is now processed in one place.

Since signing up with Veeqo, PoiLei have not only saved a lot of time, but also significantly reduced stock level-related error rates. This means more happy customers – as stock is no longer being oversold – and fewer headaches for the whole team. Not only that, but the team know that if they ever need any support with their ecommerce operation, help is only a phone call away.

“The customer support that Veeqo offers is second to none,” Nikolai adds. “The team are always there when we need them, and are able to provide an excellent level of service – whether that’s in English or German.”

Thanks to Veeqo, PoiLei are now able to run their ecommerce operation in a more efficient and streamlined way than ever before. With a bulletproof way of managing their orders and inventory in place, the team are looking into new ways to grow – including the acquisition of showrooms and launching strategic partnerships.

“Signing up with Veeqo was the best decision we could have made,” says Nikolai. “We’ve got big things planned for the future and we know that we can rely on Veeqo to support us, giving us the flexibility to scale rapidly.”

To find out how you can start growing your ecommerce operation with Veeqo, sign up for a free 14-day trial today.

“Signing up with Veeqo was the best decision we could have made. We’ve got big things planned for the future and we know that we can rely on Veeqo to support us, giving us the flexibility to scale rapidly.”


Nikolai Scharsich
PoiLei

Why retailers love Veeqo

Veeqo is simple to set up, easy to use and helps retailers quickly increase their sales.

Cloud based

Access Veeqo on any device, anywhere in the world – all you need is an internet connection.

Multichannel listing

Easily list your products on multiple channels, and manage every order from a single platform.

Lightning fast

Veeqo is powered by a highly-efficient, super-fast engine – saving you time to focus on growing your business.

Inventory Syncing

Sell an item on one of your stores and Veeqo automatically updates your inventory across all other marketplaces.

Reporting

View detailed insights on how your business is performing, and get an instant overview of all your sales.

Smartphone App

Keep an eye on your sales performance from your mobile, and save time by using our versatile stock-take feature.

World-class ecommerce integrations

Veeqo integrates perfectly with the world’s largest ecommerce platforms, marketplaces and shipping partners

  • Xero
  • eBay
  • WooCommerce
  • Magento
  • UK Mail
  • Royal Mail
  • USPS
  • Amazon
  • Shopify
  • DPD Local
  • DHL
  • DPD

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